Helen of Troy Limited sold its mass market personal care business to HRB Brands LLC. The $44.7 million cash deal includes brands such as Brut, Pert Plus, Sure, Infusium and Vitalis. As reported in Happi, Helen of Troy has sought to divest its personal care brands for more than a year. The deal does not include the Latin America and Caribbean regions. The transaction includes an option that provides HRB Brands LLC the right to purchase the Latin America and Caribbean personal care businesses...